204-237-3333 info@moonshiners.ca

Always I have found pricing of $9.99 or $49.99 rather phoney. So in business, I went $9.95 or $49.95. During our time in operation, the lowly penny got the boot. I thought "fine". But hold on. I had a flash – a sort of 5th grade math lesson.

On an average day it is normal to sell many items so priced, some smaller, some larger. A conservative estimate would be 35 per day.

Now do the math. We have been around for 30 years. So 30 (years) x 35 (per day) x 300 (# days open per year) x .04 = $12 600.

Oops – I guess that’s why I drive a 1998 Dodge Caravan and pass on all those winter cruises the robots are always calling about.